Senior PHP developer and web engineer with deep experience with Laravel, WordPress, and WooCommerce. Skilled at building scalable web applications, CMS integrations, system integrations, and high-performing multi-site platforms. Brings a thoughtful approach to UX, analytics, and process optimization while collaborating with agencies, startups, and government clients.
Adam Patterson
Core Skills
Core Stack: PHP, Laravel, Filament, Livewire, Statamic, WordPress, WooCommerce
Frontend & Styling: Tailwind, Bootstrap, SCSS, JavaScript / React
Infrastructure & Tooling: AWS, DigitalOcean, System Integration, Git, CI/CD, Forge,
LEMP, Redis, In-Memory and Static Caching, Queues and Automations, third-party
system integration
Analytics & Search: Algolia, Segment, Amplitude, Mixpanel
AI & Automation: AI agents, MCP servers, prompt design, workflow automation
Teamwork: Cross-functional collaboration, Pair Programming, Mentoring newer
developers
Professional Experience
Paper Leaf
Senior Web Developer | March 2022 - January 2026
- Led multiple projects as lead developer, providing technical strategy and leadership while mentoring developers, unblocking technical challenges, and ensuring team alignment
- Translated information architectures into structured schemas for CMS platforms, database designs, and API endpoints to support content consistency, findability, and data integrity
- Implemented fast, relevant search experiences using Algolia and integrated third-party data sources (Simpleview, Open Data)
- Designed and maintained load-balanced infrastructure, background queue systems, and scheduled automation workflows
- Led and contributed to large-scale web and application projects across tourism, public sector, and enterprise clients
- Increased development efficiency 10% by designing and implementing AI-assisted workflows
- Integrated and extended CMS platforms (Statamic, WordPress, and custom headless integrations using Laravel) to support flexible content models and data governance
- Enabled content governance through thoughtful creation of components, templates, and automated processes
- Mentored and supported junior developers through code reviews, technical guidance, and knowledge sharing
- Partnered closely with designers, project managers, and clients to translate business requirements into scalable technical solutions
- Provided technical strategy for hosting, system requirements, and infrastructure decisions across client projects
- Led legacy system redevelopment and data migration efforts using progressive enhancement strategies
- Applied proven software design patterns to ensure scalability, reliability, and long-term maintainability
Notable Work:
- True Blue
- Led the redevelopment and data migration of a legacy, multi-instance WinForms application using Laravel, Filament, and Livewire
- Introduced a progressive enhancement approach to deliver immediate value while enabling continuous, iterative improvements
- Collaborated closely with the client in an agile process, using user feedback and testing to prove concepts early and establish a common language between technical and non-technical stakeholders
- Saved dozens of human hours each month by modernizing legacy WinForms application flows using Laravel and Filament, effectively streamlining business logic and eliminating manual workflows.
- Managed evolving project requirements while delivering high-quality, maintainable solutions
- Tourism Calgary
- Gold AVA Digital Award
- Leveraged Statamic CMS for flexible content management and predictable content style
- Translated information architecture into structured schemas for use across the CMS
- Indexed content for both internal site search and external findability through search engines and related content linking
- Integrated Simpleview CRM, Implementing 15-minute synchronizations that replaced nightly batch updates
- Used Calgary Open Data to enrich geographic neighborhood data
- Implemented Algolia search indexing 1,000+ listings, and multiple content collections, with complex taxonomies, achieving sub-100ms response times.
- Developed and managed a queue system for background processing
- Applied software design patterns to ensure code flexibility, quality, and scalability
- The City of
Beaumont
- Enabled the City of Beaumont to migrate from CivicPlus to WordPress
- Defined data schemas and converted them into structured content within the CMS
- Implemented repeatable content patterns to ensure data governance
- More than doubled page speed by making effective use of static caching
- Developed public and critical notices functionality
- Indexed content and documents for both internal sitewide search and external findability, including document indexing
- Integrated events calendar with ticketing
ANVL Creative
Senior Front-End Developer | 2015 - December 2025
- Built and maintained more than 15 high-traffic hospitality websites
- Improved performance and reduced hosting overhead by nearly 50%
- Developed flexible WordPress and WooCommerce sites using a custom parent/child theme system
Notable Work:
BubbleUP Marketing
Senior Web Developer | December 2020 - March 2022
- Maintained and enhanced existing client web applications, integrating new features and improvements
- Built custom WordPress sites from scratch using Elementor and WooCommerce
- Applied modern development practices, including OOP, Composer, and build tools
Notable Work:
Go Auto - Corporate
Lead Developer / Front-End Developer | 2014 - December 2020
(Includes leadership roles with Strathcom Media, a Go Auto subsidiary)
- Implemented a caching strategy that reduced server load by ~50% and improved average load times from ~2,000ms to ~900ms
- Led development and long-term maintenance of 40+ Laravel and WordPress sites across dealership and marketing platforms
- Managed and mentored a small development team while optimizing AWS-based infrastructure
- Designed a scalable Laravel architecture to support rapid site creation and reuse
- Architected Docker-based deployment workflows using a reverse proxy to improve environment consistency and release reliability
- Streamlined a custom WordPress-based dealership CMS to improve performance and long-term maintainability
- Created data structures and content patterns to ensure content consistency and governance across 40+ dealership and marketing sites
- Implemented a custom headless CMS through WordPress
- Implemented customer tracking, analytics, and event instrumentation to support data-driven marketing decisions
- Served as lead developer for Strathcom Media (Go Auto subsidiary), improving delivery consistency and technical quality across internal agency initiatives
- Improved developer onboarding by documenting and standardizing installation and setup processes
- Collaborated cross-functionally with growth and automation teams to translate requirements into stable, shippable technical work
Early Career Front-End & Design Roles (2007-2014)
- Built application interfaces, CMS-driven websites, and responsive layouts for agencies and product teams
- Worked closely with clients to support delivery, usability, and long-term success